Deadline is a two-minute short film that depicts an artist's race against time to meet a critical deadline for a demanding client. After finding inspiration, this freelance motion graphics artist enters a digital world, where viewers are taken through the creative process, including choosing a color palette, creating visual elements, and rendering sequences. This journey highlights the mixed feelings of joy and challenges faced during creative production.
Research
Color Palette
Electronics and technology are the themes. Blue and purple represent high tech, accompanied by black and white collision, and breathable and flowing materials are ideal color combinations.
Visual Style
The screen composed of digital icons and computer workspace is the most significant feature. Adding surfaces, text, lines, and glitch effects gives a sense of fashion and fun.
Character Design
Our thesis girl is a freelance motion designer who has a lot of passion for work but also suffers from tight deadlines. She has a cute puffy face, a nice knitted hat, and a comfortable outfit.
Storyboard
Styleframes
Animation
Credits
Storyboard by Yazhi Zheng, Kathy Yu
2D Motion / Editing by Yazhi Zheng
Character Animation / Rigging by Ava Long
Character Design and Animation / 3D motion by Kathy Yu